Turning Insight into Action

Understanding what to do with digital is key. We use good data as the catalyst to making great decisions. In this always-on digitally connected world, the customer buying process is no longer linear and we help facilitate the fundamental shift from push to pull marketing.

The main objective of L&N is to offer you an integrated future-focused path to improving your business and marketing results by operating faster and smarter, in the digital space.

Both Jacqueline and Gawie have extensive experience in traditional and digital marketing. Collectively, they have almost 50 years of marketing experience and now specialising the new marketing environment brought on by technology. Embracing the new digital space and investing time in this ever changing environment, they learn every day and share this with their clients. They embrace change and will bring this refreshing attitude into your business to help drive it.

In our business and yours, we value collaboration and integrity to deliver results. We collaborate with one another, with our clients, across company silos and share best practice. We adopt an open and honest approach to delivering quality solutions.

Jacqueline Lahoud

jax

Brand Strategy
Digital Marketing
Events Management
Project Management
Public Relations & Media Management
Publishing

 

More Info About Jacqueline

Jacqueline has worked in the publishing industry for over 18 years, during this time she has been instrumental in launching and re-positioning various magazines and developing profitable brand extensions.  

Most recently she held the position of Getaway Publisher – a travel brand with a strong wildlife and environmental focus. She also directed the Getaway Show – the largest travel expo in SA and introduced a successful Cape version of the Getaway Show to the Gauteng counterpart. Jacqueline was part of the RamsayMedia executive team, driving the Travel&Lifestyle division in a changing business environment. This experience has given her the confidence to start her own business. She now consultants and manages strategic projects within the media world on a freelance basis.

In addition to this, she co-owns Winemag.co.za – a digital platform showcasing everything about South African wine and she is involved in a number of wine-industry competitions and initiatives.

Jacqueline previously sat on the RamsayMedia board as well as the MPASA board (Magazine Publishers Association of South Africa).  This publishing foundation fills her with excitement about the future of digital, the power of media and the enhancements in marketing across multiple platforms.

On a personal level, Jax has an appreciation and respect for life and freedom, for human and animals and speaks out on fairness for both.

Gabriel Nieuwoudt

gwie

Analyst
Brand Strategy
Digital Marketing
Events Management
Social Media Expert
Sales

 

More Info About Gawie

Gawie Nieuwoudt is from Augrabies in the Northern Cape and grew up working in the vineyards on his father’s farm along the Orange River during holidays. He is passionate about people, adventure and marketing and sets his horizons as wide as Northern Cape vistas.

Gawie has a degree in Economics from the University of Stellenbosch but more importantly a degree from the University of Life! He is an excellent project manager, organizer and communicator with plenty of chutzpah to go around. He also is also a past master at making a plan!

He started his career as a table grape farmer on the banks of the Orange River at Augrabies in the Northern Cape. His passion for the industry led to his involvement in organized agriculture on various boards including serving the industry’s top post as Chairman of the South African Table Grape Industry.

Subsequent to that he moved his business focus to tourism with the establishment of Khamkirri River camp and adventure destination on the north bank of the Orange River at Augrabies. Khamkirri provided the base for adventure tourism, and Gawie also regularly offered event hosting, team building as well as scouting and hosting both international and national film industries for film sets and documentary coverage of the region. In the process he assisted a number of international TV Channels in the shooting of documentaries and has also assisted most South African TV channels and publications.

Organizing Green Kalahari canoe Marathon, one of the top Marathons in South Africa:
One of the main activities available at Khamkirri is paddling and through an initiative to promote paddling and tourism in the region Gawie founded the Green Kalahari Canoe marathon in 2011. From small beginnings the marathon has now grown to a much-anticipated annual event on the paddling calendar. Gawie remains the main organizer for this event and along with sponsorship and participation from a number of businesses in the region this has been very successful in promoting paddling and tourism in the Lower Orange River region.


Gawie has a natural ability to engage with people and has a good head for business. He also has as an innate ability to lead a team, delegate and get the job done!

“Great Execution is the Ultimate Differentiator.” – Margaret Molloy

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Telephone: +27(82)550 4664 Email: info@marketingsolutions.capetown